"Making fresco seem like some lost, magical art, with exotic imported materials, and strange languages, only serves to drive people away - or back to their watercolors, acrylic and oils - or stuck in the mystique, rather than the art."

Maybe this is too harsh Ilia. You are not the first European to come to America and offer up 'the old school' on a plate. The trouble is you have to look at the market - what it wants is 'Fresco Painting for Dummies' - thats what you have to deliver - in a box, everything you need to make your first fresco

ANd there is no technical reason why this should not be so. You already have video footage. You can print up already prepared cartoons. You can slap a thin layer of lime putty onto nearly anything. It may become the art of the swimming pool and patio - but so what - thats the market, and thats the starting point.