Will it be the largest piece of collaborative artwork in history?

www.iconobloc.com

A new website - www.iconobloc.com - has just been launched which aims to build the world?s largest sculpture, enabling Internet users from across the world to be part of what is expected to be the largest ever piece of collaborative artwork. The site already has participation from more than 40 countries.

So how does it work?

Imagine creating your own virtual sculpture with its own name, shape and set of character traits.

Then imagine being able to interact with your sculpture via email on a daily basis, exchanging views, nurturing it, and watching it evolve.

Now picture your individual sculpture as part of a huge global sculpture, comprising thousands of different shapes, each with their own personality traits, which in turn determine the overall mood of this gigantic, global, ever-growing creation. This, in a nutshell, is how www.iconobloc.com works.

Iconobloc is supported by Canon Europe and it serves the purpose of inspiring digital imagery, innovation and attracting people from across Europe to enter Canon's Digital Creators Contest. Aimed at encouraging anyone with a flair for digital creativity, this competition offers contestants the chance to collect the major prize of $20,000. More details can be found at www.digicreators.com.